Picture quality
A+Black levels, contrast, and motion control are all standouts.
TVs & Home Cinema • John Lewis
LG C4 review: premium OLED quality with a genuinely outstanding current deal
The LG C4 is a premium TV with very few caveats for its target buyer, and this price from John Lewis is strong enough to count as one of the best large-screen opportunities right now.
95/100product rating
Outstanding Deal
£1,199
£1,499Saved 20% via John Lewis
Retailer: John Lewis
Last checked 27 Mar, 07:50
AI verdict summary
For buyers who want an OLED that feels premium without constant second-guessing, the C4 is a high-confidence option. The deal earns the stronger label because the current price meaningfully improves the value story without leaning on an unknown seller.
Why the product earned its 95/100 product rating
This section explains the product-quality judgement on its own merits, separate from the current price.
Gaming credentials
A+Low latency, HDMI 2.1 support, and a mature gaming interface make it an easy enthusiast pick.
Category standing
AThis is one of the strongest all-round OLEDs in its class.
Why this is an Outstanding Deal
This section focuses on the live price and market context, not the intrinsic quality of the product.
Price versus norms
This sits near the sharper end of current UK pricing from premium retailers.
Retailer confidence
John Lewis adds trust and service value that matters on a purchase of this size.
Rarity
This combination of price and retailer quality does not stay around for long.
Key Pros
- • Superb contrast and HDR impact
- • Excellent gaming feature set
- • Clean webOS experience
Key Cons
- • Reflective in very bright rooms
- • Built-in audio is only decent
Where this sits in the market
A top-tier mainstream OLED for film lovers and gamers who want a premium all-rounder.